Trenches Sports & Entertainment
CEO & Founder
Brad Olecki has spent his 18-plus year career working in sports and entertainment marketing. Brad founded Trenches in 2016 with the mindset that the best work is done on the front line and clients should be the super star quarterbacks. With a desire to work with good people at good properties, Brad utilizes a solutions-oriented sales approach to connect brands with the right sponsorship opportunities.
During his time at Trenches, they have executed successful sales campaigns for properties that include College Football Playoff National Championship in Atlanta, Walk On’s Independence Bowl title search, Naismith Awards title sponsorships, Harlem Globetrotters, Carolina Panthers and many more.
Before starting Trenches, Brad was part of the founding leadership team that developed, designed, funded, built and managed the College Football Hall of Fame in Atlanta, GA. As the Chief Revenue Officer, Olecki lead the efforts to raise the funds to build and operate the College Football Hall of Fame. He was responsible for developing corporate partnerships for the Hall, strategizing and implementing the philanthropic, grassroots, membership, unique marketing programs and special event strategy, while managing group ticket and event sales teams.
Prior to joining the Hall, Olecki worked in managerial roles for ISP Sports (now IMG College), the Atlanta Spirit and Action Sports Media. Managing strong relationships with a wide range of premier corporations, foundations and individuals, Brad has been instrumental in creating and implementing sports, entertainment and cause marketing programs on their behalf.